Retargeting refers to a marketing technique that involves re-engaging or displaying ads to consumers that have previously interacted or visited your website or app. This is an effective strategy to entice visitors to return, as it reminds them about new… Continue Reading →
“Federated Search” happens when a single query is used to simultaneously search multiple searchable resources. This is a simple but powerful tool that can come in handy at several scenarios within an organization. The data size on the internet is… Continue Reading →
If small business was a religion, reticence is the only sin in it’s Gospel. If you’re a small businesses owner, then you need to take this reality check. You can’t continue doing what you’ve done for the past 20 years… Continue Reading →
[This article was written as part of the SEMrush Big Blogging Contest] Last year, the celebrated tech journalist, Walt Mossberg censured online advertisements under the assertion that it ‘ruins the online experience.’ It looks like Mossberg is not the only… Continue Reading →
Simon Pleass, Managing Director of 2flow.ie features in a guest blog with us. Did you know that from 2011 and 2015, click and collect sales grew 155% as a percentage of total online sales? The popularity of this service shows… Continue Reading →
It is a pleasure to announce that we are participating in the Big Data LDN event @ London, which is a two-day combined conference from November 13 to 14 that focuses on how to build dynamic, data-driven enterprises. All About… Continue Reading →
We live in an era of transformation. Technology has driven a major shift in the way we live our lives. It’s permeated every aspect of our society, our workplace and our homes. Transformation is inevitable now. When it comes to… Continue Reading →
“Digital transformation — the use of technology to radically improve performance or reach of enterprises.” Businesses are aware that they are being carried by the tides of change whether they like it or not. It took fortune 500 companies around… Continue Reading →
Amazon is surpassing Google. Yes, you read that right, when it comes to SEO for marketplaces you need to drive your energy and focus on optimization for marketplaces and search engine only to follow. This is because a search on… Continue Reading →
According to Business Insider, ‘Robo-advisors (with some element of automation) will manage investment products worth $1 trillion by 2020, which will go up to $4.6 trillion by 2022.’ The wealth management industry is in the midst of significant changes, the… Continue Reading →
Large and Luxurious has become a way of life for the city of impeccable architecture and style – Dubai. Apart from being the largest among UAE cities, it houses the world’s tallest building, biggest natural flower garden, the most massive… Continue Reading →
Internet data is doubling every year, yet only 0.5% of it gets analyzed. Today, a lot more credible and usable data enters the Internet by default, like data from regulatory bodies, corporate data, news items, and consumer data. Many successful… Continue Reading →
Customers have a lot of questions. So many questions about the product because they don’t like spending unless they are sure and have all their questions answered by you. As a retailer, you have products onboard across popular channels but… Continue Reading →
This article was recently published on Datafloq. You can also read it here. Big data is not just a fad, it can make all the difference to make your marketing efforts meaningful and successful. To substantiate, big data analytics can… Continue Reading →
Global economy is transforming into a digital economy. What started out as an idea with potential, has now turned out to be a powerful force that has disrupted all industries across the globe. Today, more companies are using and… Continue Reading →
Financial institutions have huge repositories of information in their databases. Before big data came into the picture, this information was not being leveraged to its potential best. The emergence of big data has effectively enabled the conversion of this information… Continue Reading →
Even though information can be accessed by almost everyone, knowing where to find it and how to put it to use is a key challenge. For example, verifying the credentials of a plumber or roofing contractor can be done with… Continue Reading →
This article was recently published on Datafloq. You can also read it here For some of us listening to music, unwrapping a present, meditating, working out or just a hug contributes tad bit to loosening the levels of stress we go… Continue Reading →
The growth of e-commerce industry and the abundant opportunities in this sphere to earn and grow is well perceived and acclaimed. The whole other segment of it is industrial e-commerce that is growing exponentially too. But, astonishingly about $1 trillion… Continue Reading →
Data is leaving a trail in every industry. Be it finance or healthcare or the thriving e-Commerce sector, executives often consult the data doctor to make strategic plans and scale businesses. Often business strategists and industry experts have a tough time… Continue Reading →
Data engineering is gaining prominence because of the fact that organizations are choked by a deluge of data ranging from logs in multiple formats to valuable business information lying unstructured in the vast Internet. Data scientists who had to analyze… Continue Reading →
